W2M consolidates its growth with revenue of €3.263 billion, up 18% year on year

• The company has increased its turnover for the fourth consecutive year, consolidating sustained growth and strengthening its position within the tourism sector.
• With 7.9 million passengers in 2025 and 3.2 million managed in its inbound division, World2Meet continues to reinforce its expansion in key markets.
• The New Travel Project, World2Meet’s new strategic roadmap, will be built on three key pillars: innovation, the digital experience “Digital Experience W2M”, and the Group’s know-how, with the aim of delivering a higher-value travel experience.

World2Meet has strengthened its global scale, with presence in 175 source markets, 33 offices across 17 countries and more than 6,000 B2B, web and XML clients, in addition to managing a hotel portfolio of over 500,000 establishments.

In 2025, the company managed a total of 3.2 million passengers within its inbound business, a milestone that reflects the Group’s growing positioning and consolidation in this strategic segment.

In terms of air operations, W2Fly operated more than one million seats, while also improving efficiency levels by increasing average load factors to 94%, compared to 92.5% the previous year. The airline met its targets with load factors above 90%, supported by the trust of over one million passengers. The fleet currently consists of seven long-haul aircraft, following the summer addition of an Airbus A330-300 with capacity for more than 350 passengers.

Coinciding with its fifth anniversary, W2Fly will launch new direct routes from Madrid to Cartagena de Indias (Colombia) in July and to Rosario (Argentina) in October, while also strengthening operations and consolidating destinations such as Mauritius, Zanzibar and the Caribbean, W2M’s flagship destination.

According to Gabriel Subías, CEO of World2Meet: “These results reflect the solidity and stability of World2Meet’s business model, confirming the effectiveness of its strategy and the talent of its team in sustaining long-term growth. After a phase of consolidation, expansion and acceleration, the company is now entering a new stage marked by internationalisation.”

In 2025, World2Meet Group brands achieved significant progress thanks to a growth model based on collaboration, diversification and vertical integration. The Group has also consolidated its position as a platform capable of connecting travel, experiences and entertainment. This major step forward has been made possible through strategic agreements such as the one signed by azulmarino with Live Nation, enabling the sale of travel packages that include concert and festival tickets alongside hotel accommodation. Rosalía’s LUX tour, Bruno Mars’ only concert in Spain, and the Mad Cool festival are among the first experiences available through azulmarino’s agency network and New Travellers Music.

In addition, World2Meet announced at FITUR that it will assume responsibility for managing EasyJet’s operations in Spain through the brand BDXperience.

In hotel management, through its brand O7 Hotels, the Group announced a €15 million investment for the comprehensive renovation of the Bellevue Club complex in Alcudia, as part of its strategy to consolidate and grow within the hotel market.

In terms of product development, Newblue expanded its holiday portfolio with the addition of Cartagena de Indias (Colombia) and the Azores (Portugal). Icárion maintained its position as a benchmark in gastronomic travel and transformative long-haul journeys, introducing new offerings such as five-star river cruises on the Seine and the Rhine. Within the touring segment, Kannak launched a Joint Business with Europamundo last September to manage tours in Spain and Portugal, offering more than 200 itineraries and 6,000 guaranteed departures annually. For the coming financial year, the brand will strengthen its tour portfolio across Europe, the Middle East and Asia, with a particular focus on new long-haul circuits.

The New Travel Project

Gabriel Subías has unveiled The New Travel Project, World2Meet’s new initiative designed to drive the company’s evolution into a new stage of growth. This comprehensive vision expands the Group’s scope and value proposition, offering travellers an ecosystem built on innovation, expertise and digitalisation.

Through this approach, World2Meet aims to deliver a superior, accessible and transformative travel experience to an increasingly broad audience, turning every journey into a carefully curated, meaningful and high-quality experience. The New Travel Project will be underpinned by three key strategic pillars: innovation, the digital experience through “Digital Experience W2M”, and the Group’s collective know-how. These structural and cross-cutting pillars will strengthen the company’s distinctive value proposition, making its ambition to enhance the travel experience for everyone a tangible reality.