GRAND Azulmarino opens its first boutique in Murcia

• The premium brand of World2Meet opens a space designed to offer personalised and exclusive experiences.

With this new boutique, GRAND Azulmarino strengthens its expansion in the southeast of Spain, consolidating its innovative travel agency model. Located at Gran Vía Alfonso X el Sabio, 11, one of the city’s main pedestrian streets, the boutique has been designed to provide a distinctive experience: an elegant and intimate environment where each journey is tailor-made, ensuring an exclusive and highly personalised service.

The brand now has 19 boutiques across Spain’s main cities, including Madrid (Calle Ayala, Calle Caleruega, and Pozuelo de Alarcón), Barcelona (Avenida Diagonal and Sant Cugat), Bilbao, Valladolid, Zaragoza, Málaga, Valencia, Palma de Mallorca, Alicante, Oviedo, Seville, A Coruña, San Sebastián, and Vitoria. This expansion responds to the growing demand for an expert advisory model, combining in-person service with digital solutions to deliver unprecedented travel experiences.

Enric Riera, Chief Client Officer at World2Meet, highlighted: “This inauguration represents another step in our expansion strategy, as we extend our presence to a new region. For us, it is key to bring our exclusive travel offering to more clients, giving them the opportunity to discover tailor-made experiences where personalisation is paramount.”

GRAND Azulmarino’s clients seek to explore the world in an authentic and distinctive way, discovering destinations exclusively. Among the favourite destinations for Murcia travellers are Japan, the Maldives, Egypt, Kenya, and the Caribbean, as well as exclusive experiences such as European river cruises or luxury road trips along the U.S. West Coast. Each journey is meticulously designed to meet the expectations and desires of every client.

Furthermore, GRAND Azulmarino continues to invest in its innovative bespoke travel experiences, with collaborations such as those with País Viajar and Viajar magazine. These experiences, designed in partnership with experts, allow travellers to discover the world from a unique and enriching perspective, offering a different way to travel and connect with each destination.