Discover World2Meet
World2Meet revolutionises our way of travelling and makes every experience an unforgettable moment. We are the travel division of the Iberostar Group, and we combine innovation and excellence to offer integrated tourism services, anticipating our clients’ needs and seeing every destination with fresh eyes
Product
Bespoke travel experiences
Distribution
A network of holiday travel, business trips and specialist corporate services
Accommodation
Flexible for every type of trip, from hotels to villas and apartments
Inbound
Local team committed to the best possible travel experience
Airline
Innovation, safety and excellence to guarantee the pleasure of a smooth flight
W2M News
Stay up to date with the latest news, innovations and sector trends. Read all about W2M’s projects and milestones, always setting trends.
World2Meet drives its growth strategy in Europe with the acquisition of Altura and a long-term commercial agreement with Hoteles Globales
World2Meet has closed a joint strategic operation that decisively consolidates its positioning in the European market. It includes both the acquisition of Altura—a bed bank and incoming agency with a presence in various European markets—and the signing of an exclusive long-term commercial agreement with Hoteles Globales, one of the leading leisure hotel chains in Spain.
W2M consolidates its growth with revenue of €3.263 billion, up 18% year on year
World2Meet, a leading tour operator in the tourism sector and a vertically integrated group, closed 2025 with a turnover of €3.263 billion, representing an 18% increase compared to the previous year. Likewise, the company reached 7.9 million passengers, marking a growth of 1.3%.
Alba Torrens introduced as the new player for Azulmarino New Travel
Alba Torrens was presented this morning at an event where she spoke to the media on her first day as a player for Azulmarino New Travel. Gabriel Subías, CEO of W2M and club president, and Juan Mateos, CEO of Juníper, one of the team’s main sponsors, expressed their delight at welcoming the Mallorcan player to her new home.
Kannak expands its programme with new Asia tours from march
Kannak, the World2Meet (W2M) tour operator specialising in escorted tours, is expanding its offering with a new travel programme across Asia. The proposal includes itineraries in Japan, South Korea, and China, available for departures from March 2026 to March 2027.
Our figures speak for themselves
2023 data
€ 0M
annual turnover
+ 0M
passengers transported
0
source markets
0
Offices in 16 countries
+ 0k
hotels (proprietary and third-party)
+ 0
B2B, web and XML clients
Timeline
Iberostar acquires NT Incoming and New Travellers.
With this operation, Iberostar strengthens its position in the destination services market and expands its capacity to offer personalised experiences to its customers.
World2Meet and New Destination are born.
World2Meet and New Destination join forces to create a new company focused on high quality travel services. This alliance aims to offer innovative and customised solutions in the travel sector.
Acquisition of LTS.
World2Meet completes the acquisition of LTS, a company specialising in inbound tourism services. With this transaction, W2M strengthens its market presence and expands its network of international services.
Opening of new international offices.
Global expansion continues with the opening of new international offices in several strategic destinations. These new locations will strengthen its operational capacity.
Expansion of the travel segment.
World2Meet announces the expansion of its travel segment, focusing on new markets and specialised products. This initiative aims to diversify its offering and enhance its customers' experience globally.
New project VITO and acquisition of Viajes Dos.
World2Meet launches its VITO project and acquires Viajes Dos, consolidating its vertical integration model and strengthening its strategic positioning.
World2Fly, Newblue, Icárion and Flowo are born. Acquisition of Grupo Azul Marino.
World2Fly, the group’s own airline, is born, alongside Newblue, a holiday tour operator; Icárion, a specialist in long-haul travel; and Flowo, an online travel agency focused on the Caribbean. With the acquisition of Grupo Azul Marino, the expansion of the travel division continues.
Launch of Kannak and Bytour.
Kannak, the group’s own European touring operator, is launched. The acquisition of the management group Bytour strengthens World2Meet’s position and enables a broader and more diversified service offering.
Acquisition of Eroski Viajes. The Sphere is born.
The Sphere is launched — a new luxury travel brand focused on exclusivity and excellence. The acquisition of Eroski Viajes adds nearly 120 new travel agencies to the group’s portfolio.
Launch of BD Xperience and Cibeles.
Cibeles, a senior travel tour operator, is launched, and BD Experience is acquired to expand inbound service operations. The hotel management portfolio is expanded through an agreement with BlueBay. World2Fly increases its fleet and routes, adding destinations such as Cali and Zanzibar.
Partnerships with Live Nation Spain and Europamundo. New World2Fly routes.
Alliance between NewTravellers and Azulmarino with Live Nation Spain for the sale of hotel-and-ticket packages. Kannak and Europamundo have created a Joint Business to manage the tour business in Spain and Portugal. World2Fly adds a new aircraft to its fleet and expands its routes to La Romana and Mauritius.